Présence Marketing — Create, optimize, shine
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MANAGED DIGITAL FOUNDATION

Presence Web

For launching a professional, clear website with a simple ongoing management framework.

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Ideal for

  • You are launching a new organization or modernizing a website that has become difficult to use.
  • You need to clearly explain an offer, a few services or your expertise.
  • You want a mobile-friendly, secure foundation without an extended ongoing marketing mandate.
  • You want the option to add more ambitious initiatives as your needs grow.

What this plan helps you accomplish

  • Clearly present your organization, services and next step.
  • Give visitors a reliable experience on phone, tablet and desktop.
  • Establish technical foundations, a standard form and basic conversion measurement.
  • Keep essential content, hosting and security monitored.

WHAT IS INCLUDED

A clear framework for implementation and management.

Implementation

  • Foundational strategy and information architecture
  • Up to 5 launch pages
  • Mobile-friendly design
  • Copywriting included within the confirmed scope
  • Two consolidated revision rounds

Technology and management

  • Managed hosting, SSL certificate and backups
  • Monitoring and technical maintenance
  • Basic technical setup
  • Standard form and technical support within the defined scope
  • Up to three annual hours of small changes

Visibility and measurement

  • Technical SEO foundations
  • Analytics setup and basic conversion tracking
  • Quarterly essential-content freshness review

WHAT IS NOT INCLUDED

What we scope separately.

This distinction prevents ongoing support from being confused with work that needs separate scope, budget or vendors.

  • Monthly article writing and ongoing editorial strategy
  • Ongoing SEO, AEO or GEO strategy
  • Advertising management, media spend or complete campaigns
  • Ongoing creation of new pages
  • Complex integrations or custom development

PROJECT JOURNEY

A structured launch, then a presence that keeps moving.

  1. 01

    Kickoff meeting

  2. 02

    Content collection

  3. 03

    Architecture and strategy

  4. 04

    Design

  5. 05

    Integration

  6. 06

    Review

  7. 07

    Launch

  8. 08

    Ongoing management

AFTER LAUNCH

Your presence is not left behind after launch.

The technical foundation, security and backups remain managed.

Included small changes are grouped and addressed according to agreed priorities.

Each quarter, we review the freshness of essential content and useful adjustments.

CONTENT OPTION

Keep your website active with new content

One article per month - from $149/month

This content option is distinct from Presence Optimized and must be confirmed before commitment.

What this option includes

  • A 600–800 word article in one language
  • A client-approved topic
  • A suitable image where needed
  • One revision round
  • Integration, basic metadata and relevant internal links

What it does not include

  • Interviews
  • Translation
  • In-depth specialized research
  • Custom illustrations
  • Social media posts
  • A complete SEO strategy

USEFUL COMPLEMENTARY SERVICES

Services that are added at the right time.

These services are assessed and scoped separately when they become relevant to your objectives.

Web Content

Add useful content as services, customer questions or priorities change.

Keep your presence clear and current.

SEO, AEO & GEO

Deepen your discoverability strategy after the foundation is in place.

Structure organic visibility more purposefully.

Digital Advertising

Assess a campaign only when pages, measurement and budget are ready.

Support a focused initiative without promising results.

Acquisition & Conversion Strategy

Clarify journeys and priorities before a more ambitious growth initiative.

Connect visibility, message and next step.

FAQ

Frequently asked questions

Who is Presence Web for?

It is for organizations that need a professional, clear and managed web foundation with a simple launch scope and defined ongoing care.

What does the implementation fee cover?

It covers the strategy, architecture, design, included copy, integration, technical setup, testing and launch within the confirmed scope.

Why is there a monthly fee?

It covers hosting, SSL, backups, monitoring, maintenance, support and the small changes included at this level.

Can I add pages or a second language?

Yes, where it adds real value. New pages, translation or language adaptation are scoped separately before work begins.

Is ongoing SEO included?

The plan includes technical foundations. Ongoing SEO, AEO and GEO are complementary services or part of a higher support level.

Ready to clarify your project?

We will confirm scope, languages, content, integrations and useful complementary services before any commitment.

Prices are in CAD before applicable taxes. Final scope is confirmed in the proposal. Advertising media spend, third-party costs and out-of-scope work are assessed separately.